“Passion” is an open edition debossed print. It displays a maxim by American graphic designer Katherine McCoy. It was created as a reflection of one of my core beliefs as a designer. The design was first hand lettered and turned into an Illustrator vector. The lettering was transferred to a zinc plate and etched in an acid bath. A blank sheet of paper was run through a rolling press and sunken into the etched plate to create the desired effect.